Work & case studies
A closer look at what I've built and run, for clients, for my own ventures, and across a decade in marketing.
Projects
Aaron Goes Outdoors
My own outdoor brand and the testbed where I try the content, SEO, and web strategies I bring to clients, built from scratch and wired to grow itself.
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The Iowan Project
A Grow Cedar Valley video filmed in Denver, Colorado, from my time on Live the Valley, the campaign to bring talent to the Cedar Valley.
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Mackinac Island Trip
A family trip up to Mackinac Island, shared as a different kind of Aaron Goes Outdoors video: the bridge, the boat ride over, and the sounds of the island.
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Locking Profits
An online community for resellers, collectors, and investors (formerly Jyles FBA) that needed to grow its audience, search footprint, and membership.
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Midwest Vac Professionals
A Panora, Iowa vac services company: hydro excavation, CCTV pipe inspection, and storm drain cleaning for cities, contractors, and industrial sites.
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Cooper Gear & Manufacturing
A family-run, ISO 9001:2015 certified gear shop in Anderson, Missouri, making precision-machined gears, splines, and CNC parts since 1994.
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J&E Home Remodeling
A Northwest Arkansas remodeler transforming homes and outdoor spaces from Fayetteville to Bentonville.
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Ashley Bermel
A Realtor with nearly two decades of experience in the Iowa City Corridor needed a site as personal as the way she works.
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Jesse's Embers
A Des Moines steak and seafood house on Ingersoll Avenue, serving guests since 1963.
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BDA Homes
A custom home builder in Ames and Central Iowa known for honest, cost-plus pricing and transparent quotes.
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C&C Renovations
A Northwest Arkansas remodeling contractor handling kitchens, baths, additions, and full home and commercial renovations.
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Lance Johnson Building Company
A custom home and community builder working across Northwest Arkansas since 1992.
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Spoke Society
Fishtown's first cycle and strength studio: four distinct workouts, one community, one Spoke Method.
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RS Defense Group
A licensed security company based in Arkansas, providing experienced guards for businesses, construction sites, events, and property managers.
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